ABAKWA OS
The business operating environment bringing CRM, WhatsApp, AI, automation, payments and analytics into one subscription — built to be the one system your business actually runs on.
Core, CRM, WhatsApp, AI, automation, analytics.
Every module is clearly labeled — nothing here claims to be live before it is.
Core
Organizations & Users
Roles, permissions, authentication per organization.
Billing & Subscription
Tiered plans, usage tracking, credit wallet.
Notifications
In-app and WhatsApp alerts for owners and staff.
Credit Wallet
One balance, spent across messaging and AI.
CRM
Leads & Contacts
Every inquiry captured, tagged and assigned automatically.
Pipelines
Configurable stages that match how your business actually sells.
Tasks & Notes
Nothing falls through — every follow-up has an owner.
Custom Fields
Configure the CRM to your vertical without engineering support.
Lead Capture
Inbound WhatsApp messages become leads automatically.
Agent Assignment
Round-robin routing so no lead sits unclaimed.
Automated Follow-Up
A multi-touch sequence that fires whether or not staff remember to.
Broadcast
Where compliant — gated pending policy and regulatory review.
AI
Follow-Up Assistant
AI-drafted replies an agent reviews and sends.
Lead Qualification
AI scoring to help staff prioritize who to call first.
AI Receptionist
A fuller conversational layer — planned, not promised.
Reporting Assistant
Ask a question, get a number, in plain language.
Sales & Analytics
Payment Links
Via regulated local payment partners.
Conversion Analytics
See where leads actually turn into revenue.
Staff Performance
Response-time and conversion visibility by agent.
Retention & ROI
Full-funnel visibility as usage data accumulates.
Built first for services businesses.
ABAKWA OS launches with education, migration, travel, recruitment and professional-service businesses — organizations that live on WhatsApp and lose customers to slow follow-up. The architecture is built to serve other African SMEs as it grows.
- You run a 2–15 person team on WhatsApp today
- You're tracking leads in a spreadsheet, a notebook, or nowhere
- You want one system, not five subscriptions
See it on your own leads
A 10-minute walkthrough — WhatsApp capture, automated follow-up, and the manager dashboard, live.
Book a walkthrough →